It’s very similar to Spire Regular, which is one of the best fonts that require an air of class and sophistication. Naïve Sans Font is a beautiful sans serif handwritten font with finely irregular lines that give a human and whimsical feeling. Cutive Mono is a vintage font that adds an aura of professionalism and authority to any logo it’s used with. It’s easy to see why Teko is a font that’s intended to be used for large display text like headlines. Just over half of the brands we looked at use a high contrast font in their logo (similar to Optima) – no surprise there - but the other 40% use a bold weight geometric or grotesque typeface which gives quite a different feel. Despite it being a visually thin typeface, the bold style makes sure it easily stands out. Alegreya SC is always magnificent in long sections of text, where it ebbs and flows along the page. These logo fonts come from a selection of Design Wizard logo templates and from businesses in a wide range of industries. What do you think are the best fonts for logos? Every font is free to download! If you want to make a statement with a pronounced logo design, Anton is a reliable choice. with the playful script typeface Sacramento. could use this logo to show that they are different to what you might expect. Garamond is set in all caps for the navigation bar on the website but upper and lowercase for large captions. Exo is a futuristic font, but that doesn’t mean it’s robotic, as it retains an elegant and stylish look. Due to its origins, it’s a fitting choice for any music logo. It’s a distinctly futuristic font that can be identified by its thick, almost stretched lettering. First up the beauty sector – do all beauty brands really use Optima? Click to find the best 1,035 free fonts in the Beautiful style. Clean, modern, fresh and stylish. It’s easy to see why Teko is a font that’s intended to be used for large display text like headlines. It suggests knowledge and experience, making it well-suited to this, The dynamic Alegreya Sans SC is given the all caps treatment in this. Modern, edgy and serene — the Benefit logo is made up of a simple wordmark that sits in a lowercase, serif font. Best Fonts for Beauty Brands Royale. The font of a logo is equally important as the logo itself. A fun display font, Leckerli One adds energy to any logo that it’s used with. Whether you have intricate geometric logos or simple plane logos, we have compiled a detailed list of the 50 best fonts for logos in 2020. The great thing about this guide is you don’t even need any CSS experience to follow it! In this construction-themed design, the all caps display looks clear, firm and structured. Bulky sans serif fonts like this are some of the best fonts for logos that intend to make an instant impression. Make it your primary goal to select fonts that … The brand is predominantly image based but all caps is used throughout their website for the captions and some text. What is now one of the world’s most recognisable word marks began its existence in the offices of San Francisco designers Cuban Council. It was font that appeared refined and modern in comparison to their previous one. Organic Fridays is a font full of serifs and sass! This font is a simple sans font that’s bold letters make it easily distinguishable and simple to read. It suggests knowledge and experience, making it well-suited to this attorney logo. If you’re looking to create a wordy logo, this is one of the best font! Inspired by the creations of New York’s hand letterers in the 1930’s, Mrs. Sheppards has a very unique appearance. A departure from the usual over-used Gotham, ITC Avant Garde Gothic Condensed is a narrow closed typeface which is not very legible, the only beauty product researched with a narrow primary font. Text set in all caps poses many accessibility and legibility questions, not only are they visually distracting but also appear to be shouting. Sacramento is a pretty font that’s ideal for a fashionable, feminine logo design. A custom font that was made in-house, the unnamed YouTube font is a tweaked version of their old Gothic typeface. The Optima Roman typeface is a classy font that has been a staple of Aston Martin’s branding since 2003. Using Brandon Text a geometric rounded sans font adds a softness but looks slightly fuzzy at the sizes used. Fuego is a fiery display font. Combining with Helvetica, space and pastel colours creates an unparalleled brand in the cosmetics industry. Catamaran is a versatile font that could be used on a number of different logos. If you have been inspired by any of the beautiful fonts above, please be sure to let us know in the comments below. A café could use this logo to show that they are different to what you might expect. MB Noir. Beauty - a new fresh handmade calligraphy font.Very suitable for greeting cards, branding materials, business cards, quotes, posters, and more!This font are perfect for wedding postcard. We are in the studio Monday to Friday, 9:30am-5:00pm. Helvetica is one of the most commonly used fonts in the world, and for good reason. Helvetica is a classic sans-serif font, which was designed in the late 50s. This font will be a great choice for publishing industries such as books, magazines etc. It’s a broad, bold font that commands attention in its prominent all caps form. The 20 Best HTML Web Fonts To Use In 2020. This piano logo is imbued with energy and movement by the presence of Boogaloo. Best Fonts Style Classifications. The display style of Expletus Sans draws us in with the unique appearance of its lettering. It’s a neutral typeface that’s reliable and unobtrusive. We wanted to do some research into the top luxury brands across beauty, fashion, automotive and travel to see which typefaces these brands are using and how. It’s no coincidence that some logos are easier to remember than others. , the pronounced type is easy to read against such a vivid background. It’s a simple, clearly visible font that stands out against the black background in this design. Although serif typefaces are usually thought of as synonymous with luxury, in this sector they are quite rare (only 20% in logos and 20% of all primary typefaces). From wedding dresses to football matches, Michael has written about it all. It’s a fun typeface that bounces across the page. is sharp and striking and has a similar look to it as Expletus Sans. Michael Cole is a content writer at Design Wizard. Fuego. At the time of its release, the PS4 was a huge leap forward in gaming technology and Phatboy Slim can be seen as a symbol of this. The font comes in 4 … Optima Roman is one of the best fonts that hope to express prestige, uniqueness and elegance. Frutiger was first used in 1968 to help develop an effective signage system for the newly built Charles de Gaulle airport. The pink colour of the Open Sans font in this make-up logo design really pops off the screen. Fontsmith's new luxurious typeface is called FS Siena, visit the font page to test drive. It’s a slim, trendy typeface that’s perfect for designing a striking restaurant logo. Fontsmith® is a registered trademarks of Fontsmith Limited. It really shines on a white background, which emphasises the separations in the type. It’s modern style looks well beneath the image of the green cube. The spaced lettering of the Khula font in this logo really emphasises the text. Handwriting Art Fonts Festival Logo Fonts Pattern Refining. The Walt Disney Script is a graceful, elegant font that is very befitting of the overall Disney brand image. The spaced lettering of the Khula font in this logo really emphasises the text. Alegreya Sans SC. When making professional logo designs, Assistant can help you create the look you want. In this art logo design, Gochi Hand communiciates the creative spirit of an art gallery. In this restaurant logo design, Playfair Display looks right at home with a gold and blue colour scheme. Custom hand lettering is used to create Luckiest Guy’s distinct 1950’s inspired look. Before the typewriter, Spencerian Script was considered the standard writing style in America. Panasonic is just one company with a Helvetica logo, others include Jeep, Harley Davidson, Blaupunkt, Skype, Lufthansa and Target. An immaculate script font, Rochester is a fitting choice for this. It’s semi-connected cursive letters look great in black against this pink brush stroke. Glamor was designed by Hendrick Rolandez as an entire type family and is available in four weights: light, regular, medium and bold. , a strong, bold font is always a good route to go down. If used too often, the thickness of the font can hurt the eyes, and will later prove to be difficult to read over the long-term. The use of black expands the contrast theme and colour is sparsely used. Univers Extended is a light, clean font that Ebay included their new toned-down branding in 2012. Bowlby One SC is a large, eye-catching display font that was designed to be used in an all caps format. Univers Narrow: Unlike many cosmetics logo fonts, Univers Narrow focuses on a very thin and spaced look that provides a great balance against negative space. Passion One fulfils that role in this design, complementing the dumbbell illustration extremely well. The distinct font that appears on the mastheads of The New York Times has served the newspaper well for many years. Using a renamed version of Gotham the brand typography doesn’t waver, everything is set in a bold weight with all caps, apart from the small body copy which is in Helvetica. The Benjamin Title typeface gives you the best of both worlds: a traditional serif look, but with a modern and unique twist to it. If you’re starting the process of adding subtitles to your film video, you’ll need to think of one question –, If you’re customising one of Design Wizard’s, , you’ll have a font that’s ready to help you, 75 Of The Coolest Color Combinations For 2020, The Importance of Brand Awareness: Strategies for 2020, Social Media Branding: The Ultimate Guide. 40% also use a contrasted serif or sans as a primary font and a massive 7/10 use a geometric. Some of these brands include Tommy Hilfiger, the BBC, Saab, Tag Heuer, Halifax and AMD. Apercu is mainly used in all caps too, a sleek grotesque sans with narrow proportions in contrast to the Givenchy squared emblem. If you’re creating a fitness logo, a strong, bold font is always a good route to go down. The Clarins primary typeface is a contrasted serif that is similar to Baskerville. Reader Bold is in the same vein as Gotham and is used in all caps for the navigation menu. Nike mostly uses its distinctive ‘swoosh’ for branding, but when it utilizes its wordmark, Futura displays it in style. To do this, choose a template, type in your brand's name, select colors, and choose a beauty icon. A serif typeface, Neue Swift was created by Gerard Unger in 2009. The font can be used to design modern logos for blogs, fashion brands, beauty products, and much more. A contrasted sans serif can be just as elegant as a serifed font, if executed in the correct way – Estee Lauder using Optima is a clear example. The designers knew that the brand logos needed to convey a certain message and the fonts they chose helped them do that. While it doesn’t actually feature on the company logo, the La Macchina font is a fantastic representation of the signature Italian flair associated with the Lamborghini brand. Save. A typeface that looks simple on surface, but is deceptively complex. The Bodoni font is an elegant typeface that’s favoured by many top fashion brands, such as Vogue. Despite the narrow lettering, BenchNine manages to be robust and impactful. When it comes to your logo, there’s no “one size fits all” solution. It easily displays words in a simple and straightforward manner. The ends of the strokes in the Kanit typeface are very flat and distinct, allowing for reduced spacing between letters. It has a distinct look that is steeped in history, but also one that’s very present in the modern age. Michael has extensive experience writing for both print and web and can turn his hand to any subject. Capitalisation emphasises its serifs and this visually ties in with the thick circle that surrounds the centre of the logo. This font includes five finely balanced weights to assure a good readability whatever the size, with contrasting upstrokes and downstrokes to add an unusual, fancy touch. Estee Lauder use the font in a light weight for added finesse alongside large imagery and a navy blue as their brand colour, giving a formal, serious but sophisticated feel. The 50 Best Fonts for Logos in 2020. Go with a serif font. The thick brush strokes of this font will add real character to any design it features in. On this fashion logo, Mrs. Sheppards contributes to the overall upbeat, energetic vibe of the design. It looks sharp and direct in both upper and lower case, and in this design the gold really enhances its appearance. Khula. Let us know by tweeting us @getdesignwizard. It’s type of display font that demands attention and it will definitely make your logo stand out. Its presence creates a sense of prestige that’s ideal for a French restaurant logo. If you’re starting the process of adding subtitles to your film video, you’ll need to think of one question – which font is best for movie subtitles. The Placeit Logo Maker is a simple and hassle-free tool that helps small businesses create fashion and beauty logos quickly and easily. Its design was based on a stylised version of Walt Disney’s autograph. It’s a slim, trendy typeface that’s perfect for designing a striking. Standing out from the crowd can be difficult in satuarated markets, so the choice of typeface and the brand wordmark are vitally important. Choosing fonts for branding can get tedious, but knowing the key elements is essential. The proportions of Teko are square and structured, making it the perfect fit for a square-shaped logo. The thin characters of the BenchNine font look splendid in this restaurant logo design. The ‘f’ and ‘a’ were straightened, the ‘c’ widened and the separation in the letter ‘k’ was gotten rid of, all of which helped improve the aesthetic of the logo. Royale lets you create a unique brand system, and this modern font is perfect as a display font … The masculine and feminine sections are only separated by colour and imagery. © Fontsmith 2003-2020. The razor sharp form of exo matches the x-shaped illustration that cuts through the design. The square-shaped lettering has a unique appearance that makes Audio Wide a good companion for a logo that wants to appear strong and vigorous. There are thousands of fonts out there, but only a select few are a cut above the rest. We noticed some text alignment issues on their website including large gaps appearing in justified text, a confused mix of centred, justified and left aligned text and headings which don't align with body copy. If you’re looking to brand your beauty business, making a beauty logo is a great place to start. Save. How ‘bout a menu for a vegetarian restaurant? Customize a beauty logo template to get a unique design that perfectly reflects your brand! Barber logos need to make their presence known and here we can see how Lato helps with that. Fantasize, draw sketches, get wild, as even the craziest idea might be a hit. The Huntsman – Vintage Script Font The Huntsman is a vintage-themed script font that features a stylish handmade design. Gotham and high contrast sans Optima are the most prevalent and its amazing to see how similar a lot of the brands are. Bespoke font Shiseido2013 is used as body copy and small detailing and is like Optima in that it is a high contrasted sans with a large x-height, a large open counter and wide tone. and from businesses in a wide range of industries. and due to the prime appearance of that textual logo, Many designers look forward to it for there recent tasks. [Source: View Case Study On Designhill] Combining with Helvetica, space and pastel colours creates an unparalleled brand in the cosmetics industry. Teko. Heebo is a powerful font that easily gets it message across when displayed in all caps form. Looking for Beautiful fonts? Designed by Mark Simonson in 2011, the Bookmania font type has all of the features that you may expect to appear when using a modern digital font family. The word mark is a custom design, but it’s very similar to the Avant Garde Gothic font. The font is best used for titles and sub-titles but not for the text body. All rights reserved. It also looks great on this wedding logo, where it emphasises the elegance and grace of the occasion. The pink colour of the Open Sans font in this. Myriad is professional and strong, and is favoured by brands such as Walmart, Visa, Deloitte and Rolls-Royce. Coloured in bright green, it makes for a striking contrast with the black background. Clean, modern, fresh … After having a unique story and characters the direction team also make sure to choose the best quality font for the title. English Towne gives the paper an air of authority, knowledge and experience that a modern font would not be able to compete with. Boogaloo is a great choice for a logo that you want to add some vibrancy and exuberance to. Created by British designer Eric Gill in the 1920s, Gill Sans has been a popular choice of font for many big brands. They use a lot of white space with black type and black borders creating a stark, harsh tone of voice. Regardless of the size or style of the text, Open Sans is easily legible in all of its forms. In this list of best fonts, Amatic SC is one of the top choices for gaming logos. Whether you run a skincare company, sell hair products, or even have your own beauty salon, a beautiful logo will help sell customers on your company. Create a logo for your beauty salon in just a few clicks using this easy online logo maker! These logo fonts come from a selection of Design Wizard. The strong, bold geometric sans set in all caps in the logo embodies elegance and class – synonymous with the Chanel brand. Also using black on white as the theme. It’s a flexible font which also supports Hindi. The following are proven to be some of the best fonts: The instantly recognisable Phatboy Slim adorns PS4s around the world in its own unique style. that needs to convey energy and excitement. Whether it be their simplicity, flexibility or style, all of these fonts have a selection of exemplary traits. It takes a lot of skill and dedication to create a logo that’s exactly right for a brand. This particular version of Futura is called Futura Bold Condensed Oblique, which is tweaked so that it appears slanted. Every font is free to download! Gotham is also used for body copy. It is part of the FF Meta family, but it’s thicker and less formal than the standard typeface. Want your logo to be more traditional and classic? Frutiger is very flexible font that you will find on lots of different logos, including those of Flickr, American Express, the Brazilian Football Confederation, Deutsche Post and Ericsson. Also, Sackers Gothic Light a wide all caps, mono-linear font displaying over stretched shapes. Nike mostly uses its distinctive ‘swoosh’, There are a lot of reasons why the 50 logo fonts are listed as some of the, Whether it be their simplicity, flexibility or style, all of these fonts have a selection of exemplary traits. If you’re customising one of Design Wizard’s logo templates, you’ll have a font that’s ready to help you create your own unique brand identity. Every font on this list was expertly chosen to fit each logo design. An elegant typeface perfect for depicting beauty products. Only three of the 10 brands are using a custom made font (Shiseido, Clarins and Chanel) which is surprising in a market where differentiation is vital and imitation rife. We looked at ten of the top brands and revealed a few surprises. Adobe Garamond (the original Apple font, also the Google logo font, but it’s not great for long blocks of text) Bickham Script Pro (a great font for scripty effects) Copperplate (looks great, elegant with a lot of kerning/space between the letters) Minion (Adobe loves Minion; it’s a … Coming up with unique designs for your logo can be difficult. The Bobbi Brown logo is set in Univers Ultra Condensed and is the only brand to use narrow proportions in their logo. Ranging from Hairline to Black with matching italics. By using one of them, you will greatly improve your web design and content readability. Due to this flexibility, it’s easy to see why Prompt is one of the best fonts on our list. The dynamic Alegreya Sans SC is given the all caps treatment in this music logo design. Gill Sans has a timeless look and is very practical for use in a wide variety of sizes. It’s an elegant, flowing script that symbolises the speed and finesse of Lamborghini cars. Logos are the representatives of companies; they have a vital role to play in developing a company’s impression. Whether you have intricate geometric logos or simple plane logos, we have compiled a detailed list of the 50 best fonts for logos in 2020. The bold letters of YouTube’s 2017 logo redesign are easy to distinguish against any background. In red, orange, or yellow, it sizzles. Designed by Erin McLaughlin, Khula was created as a compliment to Open Sans. , where it emphasises the elegance and grace of the occasion. Cutive Mono. Optima is a contrasted sans typeface that has elegance, style and is beautifully designed. It’s a flexible font with short serifs and characters that transition between thin and wide. By using a contrasted serif Clarins and Lancôme have created a distinctive brand image and a sense of heritage that separates them from the bold, robust and strong looking brands using sans serif typefaces. Even when it appears small, it manages to retain its signature thickness. It’s a font that is straight and symmetrical, but it’s rigid appearance is offset by its open and friendly nature. However, it’s equally comfortable in shorter text, like in this beauty salon logo for example. He has completed a BA in English and History and an MA in Journalism, and is hopefully finished with college at this stage!