height: auto; This call to action is the next logical step for the customer if you are trying to convert them from your page. We are billions of beautiful hearts. The people. Although everyone knows that users prefer images to text, it’s not as easy as just putting a bunch of pictures on your About Us page (although, as you will see, that definitely helps) and moving on to the next project. We offer unparalleled choice, savings and reliability to consumers globally for a better phone experience. Not only do they have the standard company history, but they also include the history of the Ghurka soldiers they're named after, a detailed dissection of their logo and in-depth information about their manufacturing. This helps attract potential employees, which is a great secondary goal of most About Us pages. Many founders have stories behind their companies that sparked the idea for their product. The About Us page of Lunchskins is written in a conversational tone, and opens with soothing, natural imagery and appeals to our feelings of being a part of something larger and doing our part to take care of it. This helps establish the tone. The ‘About Us’ text isn’t an advertisement, but it should present your company in a positive light, highlighting unique services and products and inspiring trust. We're a hard working group that values impactful outcomes as much as we do the relationships that drive them. overflow: visible; This rock and roll shop opens their About Us page with the bold statement, "Different. Establish Credibility – To appear credible in the eyes of your customers, you can show off reviews, testimonials, or if you are a web design site, showcase your skills on the page itself. We optimize what we do for happiness of our users and ourselves. These statistics considered – are you paying enough attention to your About Us page? We hope you enjoy our products as much as we enjoy offering them to you. What about all the broken happy ever afters? That's where your About Us page comes in. Innovation and simplicity makes us happy: our goal is to remove any technical or financial barriers that can prevent business owners from making their own website. A scrolling set of bubbles displays headshots of their team members that you can then click to learn a bit more about. A marketing degree may just help your online store…, Find the right amount of emails you should be sending.…. If there's a business that knows how to speak their customers' language, it's Centaur Guitar. div.gamesgen .isotope .isotope-item { Shot with selfie sticks, goPros, and drones, it shows off that remote workers can come together to have some fun as well. Box has a very well-equipped page with some unique features. div.gamesgen .box h3 {margin: 10px 0;} Just fill in the blanks and you'll have a professional-looking page in minutes. -webkit-transition-property: -webkit-transform, opacity; From recounting the founders' days playing midnight rock shows, to calling out their guitar megastore competitors, the content on and tone of this page is down-to-earth, no frills and no-nonsense, just like their business. So how do the best companies do it right? The first is a simple paragraph that actually acts as a microcosm of a great page. Their page is no different. Seriously though, it works perfectly. @media screen and (max-width : 767px) { A photograph engages visitors to an about us page in a way that text cannot. Big text and a killer value proposition lead right into an eye-catching CTA. b. “Unbounce Empowers You to Create Better Marketing Experiences.” This is a great, simple, customer-focused value proposition. We have taken a look at 50 different pages that excel. A photograph of the six founders helps to paint a picture of the company’s humble beginnings. He supports the marketing team through SEO initiatives, outreach, and creative content. This works seamlessly as a mobile feature as well. They also have wonderful visuals of their offices and staff along with expert testimonials, all on a sleek, well-designed page. Ask them in the comments! However, creating an “About Us” page that accurately describes your company can be easier said than done. When [store founder] first started out, his/her passion for [passion of founder, ie: helping other parents be more eco-friendly, providing the best equipment for his fellow musicians] drove him to [action, ie: do intense research, quit her day job], and gave him the impetus to turn hard work and inspiration into to a booming online store. div.gamesgen div.infoicon_tags {border-top: 2px solid #efefef; border-bottom: 2px solid #efefef; display: block; margin-bottom: 10px; padding: 0 0 5px;} By text-enabling your existing business phone number, you can send text directly from your computer. Are you looking for About Us text examples? Inspired by the great examples on this list, we recently reworked our own About Us page. If you have any questions or comments, please don't hesitate to contact us. About us Rendered Text is a software company making Semaphore, a continuous delivery service at the forefront of an ongoing evolution in software development practice. Our research combines two flourishing areas— The History of the Book and Digital Humanities —to form the first integrated research hub of its kind. Another great touch is the way they visualize their office locations. Our Story. It’s extremely difficult to create a page that hits all of these marks. Why the "About Us" Page Rocks: It's human. Tak a co my? Although ecommerce has some incredible benefits, like convenience, efficiency and ease of access, two areas it doesn't naturally excel are warmth and personability. The other subsections hit on all the marks as well with strong imagery and simple messages. In the spirit of minimalism, the red color choice for the hamburger menu, hero text, the scroll bar and the ‘contact us’ icon let them be bold, yet unassuming and subtle at the same time… The color scheme is powerful, paired with the Sailec Bold typeface. This helps entice prospective employees while also putting a face to the company and making it more relatable. What about us? An About Us page helps your company make a good first impression, and is critical for building customer trust and loyalty. Earn the awareness, respect, and trust of those who might buy”. This page features a nice video that breaks down their business application in a playful way. div.gamesgen .box {margin-bottom: 0; box-sizing: border-box; min-height: 250px;} Giphy is website with a simple website with a simple purpose so its about us page is more of the same. While creating an innovative page is hard work and can be time consuming, it can build the trust and respect of a potential customer, thus tipping the scale greatly tipped in your favor. Not all companies utilize their About Us page to hire, but when they do, this is how to do it. There are also some links to other pages, like their Careers page, which has a great video and call to action. Your About Us page is one part autobiographical, one part educational and all parts human and personal to your customers. text+ is a leading mobile communications service that lets anyone text, talk and share for free or cheaply. Their video is probably the most impressive use of storytelling: it details their values as a company. If you want an example of a stunning timeline for an About Us page, look no further. As a b2b company, it is harder to get away with showing off the outdoors, but if you are a consumer-facing sunglasses company like Sunski, it is more than OK to embrace it. Reading the copy, you’ll find a great example of being funny while still showing off the employee skill level. Plus, it builds brand trust and loyalty, as well as sets you apart from your competition. Overall, the Clio website is very well designed. What about us? Your About Us page is one part autobiographical, one part educational and all parts human and personal to your customers. They also have a solid section displaying their 20,000+ customers. Jet features their entire, smiling company, fully clad in Jet purple. div.gamesgen #game_filters .btn-group[data-filter-group="data_for"] button {color: #000; background: #fff;} The opening line from Greatist is probably the greatest example of this (sorry, we had to do that.) div.gamesgen button.btn { width: 100%; font-size: 1.2em; text-transform: none; font-weight: 700; white-space: normal;} They have a very inspirational video that outlines their mission, but the best part is the section of customer success stories that display credibility first hand.
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